Being a tireless entrepreneur and binge watching the new Netflix original, Stranger Things, might not seem to go hand-in-hand to the average joe. One requires nonstop hustle, true grit, and a thick skin while the other requires a bowl of popcorn, an excess of free hours, and a comfy couch…however, after I spent the weekend watching Stranger Things I was able to merge the two worlds and extract a few lessons for entrepreneurs from Stranger Things that might help you steer your business in the right direction.

A few lessons for entrepreneurs from Stranger Things

Be Eleven.
Here’s the thing—normalcy is overrated and never got anyone anywhere, period. The quirky, loveable, and very strange little girl, Eleven, is a shining example of how to bring just the right amount of outlandish heart to the personality of your business venture. Be genuine, be real, be a bit mysterious—gather the attention of the world and people will inevitable start asking questions about what you’re doing and why you’re different. Don’t hide your quirkiness, but embrace it full-force. Also, it’s probably not a bad idea to make sure you’re playing for the good guys…

Overcome Your Fears.
Fear is an awful emotional that has plagued and hindered the success of humans for centuries. As an entrepreneur, there will be times of hesitation that seem to cripple your vision and deplete your momentum—hang in there. The lovable group of geeky friends in Stranger Things overcome monumental fear and embraces the voyage into the unknown as they seek to thwart the dangers that exist in the Upside Down. I can almost guarantee they come out on top through courage. Will you?

Band Together, Always.
Don’t go it alone. All entrepreneurs know that your net worth is your network and that trusty friends, comrades, and business partners can be the ultimate lifesaver and safety net for when the going gets tough. Whether you’re playing Dungeons and Dragons or building the next best business in the world—don’t make it a solo adventure. Band together, always, and don’t be afraid to lean on your support system when you need to.

We’re strange, we’re dorky, and we’re always up for a good battle. Are you an entrepreneur that needs a bit of help strategizing how to come out on top with your brand or business? We’re your perfect match—shoot us a note.